There is no denying there is a global ‘awakening’ or movement towards organic as more and more people become increasingly educated and aware of the health risks associated with exposure to non-organic products and foods that contain harmful toxins and carcinogens.
Due to this trend, more brands are aligning their products and marketing towards the natural and organic space, so it’s important to know the difference and what sets Certified Organic and in turn, KORA Organics apart.
Products simply labelled ‘Natural or Organic’ come with no guarantees unless they are certified by an independent body, because using and marketing these terms is unregulated. Many consumers wrongly assume these ‘Natural and Organic’ products contain ingredients that are minimally processed and that they don’t contain toxic chemicals or artificial fragrances. Yet, unfortunately, due to the lack of regulation within the beauty industry, manufacturers can misleadingly label their products as ‘organic’ or ‘natural’ even though they contain processed, toxic and chemically enhanced ingredients.
“Being certified organic is a rigorous and time-consuming process. Everything we do has to be approved — from not only an ingredient and formulation standpoint but also the packaging (internally & externally), as well all the verbiage that’s written on the packaging.This gives the assurance to the customer that they are getting what they are paying for – clean, quality certified organic skincare.”
– Miranda Kerr, Founder & CEO.
WHAT WE PUT ON OUR SKIN SOAKS IN
Many are unaware that the skin is in fact the largest organ of the human body. Our internal organs need nourishment to thrive in their environment, as does our skin.
From an article posted on the ORGANIC FAIR TRADE site:
“Did you know that the average woman applies more than 200 chemicals to her skin by using her skin care products in one day? Did you know that 60% of these chemicals are further absorbed into your bloodstream? These are two of the main reasons that organic skincare is one of the fastest growing areas of the beauty industry today. The more we learn about the bitter side effects of unhealthy skincare, the more quickly we will seek out other options.”
Therefore, it’s important to always look for a trusted Certified Organic logo to ensure you are receiving a Certified Organic product you and your family can trust.
MORE ANTIOXIDANTS EQUALS BETTER RESULTS
DID YOU KNOW…Organically grown fruits and vegetables, like the ones used in all KORA Organics products, may produce up to 60% more* antioxidants than non-organic fruits and vegetables.
*British Journal of Nutrition Volume 112, Issue 514 September 2014, pp. 794-811.
WHAT’S INVOLVED IN THE CERTIFICATION PROCESS?
The certification process includes a yearly audit of all registered companies, suppliers, and manufacturers to ensure compliance with the strict regulations set out by the certification body. Certification includes inspections of farm fields and processing facilities, detailed record-keeping, and periodic testing of soil and water to ensure that growers and handlers are meeting the standards which have been set. Certified organic foods and fibre are spared the application of toxic and persistent insecticides, herbicides, fungicides, and fertilizers. In the long run, organic farming techniques provide a safer, more sustainable environment for everyone and more and more people are becoming aware of the benefits of using and consuming certified organic products and foods.
WHY DO WE ENSURE OUR PRODUCTS ARE CERTIFIED?
The COSMOS-standard is a new cosmetic certification developed to harmonize various certifications and labels in order to create one standard that is internationally recognized for natural and organic cosmetics. The main goal is to uphold the inspection and certification of organic and ecological products, eco-friendly systems, and respect for the environment throughout the production chain.
The COSMOS-standard core principles include:
- Promoting the use of products from organic agriculture, and respecting biodiversity
- Using natural resources responsibly and respecting the environment
- Using processing and manufacturing that are clean and respectful of human health and environment
- Integrating and developing the concept of “Green Chemistry” instead of using petrochemicals
- Providing transparency for consumers
At KORA Organics, we believe that healthy skin is the most beautiful skin, and we will forever strive to bring you products that are of the highest quality and integrity.